From Stand-Up to Streaming: The Meteoric Rise of Baby Reindeer
In the spring of 2024, Netflix released Baby Reindeer, a limited series that quickly became one of the year’s most talked-about shows. Created by and starring Scottish comedian Richard Gadd, the semi-autobiographical drama told the harrowing and deeply personal story of a struggling comedian’s psychological torment after becoming the target of a persistent stalker. The raw vulnerability of the narrative, drawn directly from Gadd’s own life, combined with its cinematic storytelling and gripping performances, struck a chord with audiences and critics alike.
Unlike many traditional thrillers, Baby Reindeer stood out because it didn’t glamorize trauma. It examined the long-term impact of psychological abuse and the blurred lines between victimhood, guilt, and unresolved emotional wounds. Richard Gadd’s portrayal of Donny Dunn, a character closely mirroring himself, was hauntingly real. With each episode, viewers found themselves questioning the boundaries between empathy and discomfort, and between confession and narrative catharsis.
The show’s success was instantaneous. It dominated conversations across social media, inspired countless think pieces, and earned recognition across multiple award circuits. From the Emmys to the Golden Globes, Baby Reindeer emerged as a force—celebrated for its storytelling, direction, and especially its performances. Jessica Gunning, who played Martha Scott—the woman stalking Donny—delivered a performance that walked the tightrope between terrifying obsession and tragic fragility. Her layered portrayal transformed what could have been a one-note antagonist into a character as complex and emotionally fraught as Donny himself.

BAFTA Buzz: Expectations Riding High
By the time the 2025 BAFTA Television Awards arrived, Baby Reindeer was no longer just a breakout hit—it was a cultural phenomenon. It had already swept through awards season with impressive wins at the Emmys, the Critics Choice Awards, the Independent Spirit Awards, and more. With four nominations in three key categories at the BAFTAs, including Best Limited Drama and Best Leading Actor for Richard Gadd, expectations were sky-high.
Observers and fans alike predicted a triumphant night for the show. It had garnered international acclaim and sparked crucial conversations about trauma, boundaries, and the ethics of autobiographical storytelling. There was a general sentiment that Baby Reindeer had reshaped the landscape of limited television dramas with its deeply personal and artfully constructed narrative.
However, the field of nominees was particularly competitive. Gadd faced formidable opposition from veteran actors, most notably Lennie James, whose performance in Mr Loverman had earned widespread praise. Meanwhile, the Best Limited Drama category saw Baby Reindeer up against Mr Bates vs The Post Office, an emotionally gripping dramatization of one of Britain’s most shameful miscarriages of justice. Though both shows were based on real-life stories, Mr Bates focused on collective tragedy and institutional failure, while Baby Reindeer delved into the intimate—and often unsettling—realms of personal pain.
When the night unfolded, the predictions were upended. Gadd lost Best Leading Actor to Lennie James, and Baby Reindeer lost Best Limited Drama to Mr Bates vs The Post Office. It was a stark contrast to its earlier award show sweep—and one that invited reflection on what awards truly signify in the broader arc of a show’s legacy.
A Spotlight on Jessica Gunning: Performance of the Year
While Baby Reindeer didn’t dominate the night as anticipated, it wasn’t entirely absent from the winners’ list. Jessica Gunning won the BAFTA for Best Supporting Actress, a win that felt both inevitable and richly deserved. Her portrayal of Martha Scott was more than just a standout performance—it was the emotional and psychological anchor of the series. Her ability to elicit both fear and sympathy from the audience made Martha a chillingly unforgettable character.
Gunning had already won acclaim earlier in the awards season, including honors from the Golden Globes and Screen Actors Guild. But her BAFTA win, on home soil, carried particular weight. In her acceptance speech, Gunning spoke with humility and emotion, thanking Gadd for his bravery in writing the story and for trusting her with such a sensitive role. She acknowledged the difficulty of playing a character so morally complex, and how much it demanded emotionally from everyone involved.
Her performance showcased the importance of nuance in storytelling. Rather than painting Martha as a villain, Gunning humanized her, reminding viewers that beneath every dangerous behavior lies a psychological story worth exploring. The win was a reminder that even in a night of surprising losses, excellence still found its moment in the spotlight.
Gunning’s success also emphasized the power of performance to elevate a narrative. Even among critics who debated the ethics of dramatizing real-life trauma so directly, there was a consensus that Gunning’s work transcended debate—it was a masterclass in character embodiment.

A Competitive Field: The BAFTA Awards’ Diverse Triumphs
The 2025 BAFTA Television Awards were a celebration of a dynamic and daring year in British television. Hosted by the charismatic Alan Cumming at the Royal Festival Hall in London, the event brought together industry giants and breakout talents alike. And while Baby Reindeer may have stumbled relative to expectations, the evening was filled with deserving winners and memorable moments.
Mr Bates vs The Post Office emerged as the night’s most resonant drama, winning Best Limited Drama and generating widespread emotional reaction. Its portrayal of the real-life scandal involving hundreds of wrongly accused postal workers struck a nerve with viewers and critics, underlining the power of dramatized journalism in shaping public discourse. Its win signaled that narratives rooted in systemic injustice could carry as much emotional weight—and as much artistic merit—as personal tales like Baby Reindeer.
In the acting categories, Lennie James won Best Leading Actor for his nuanced work in Mr Loverman, and Marisa Abela was awarded Best Leading Actress for her performance in Industry. The diversity of winners highlighted the strength of British television across genres and themes, from social commentary and political drama to psychological explorations and romantic entanglements.
Another major winner was Blue Lights, which took home Best Drama Series, and Shōgun, which was honored as Best International Programme. These victories reflected the global scope of storytelling and the increasing role of international collaborations in shaping British viewership trends. Against this backdrop, Baby Reindeer still stood tall as a groundbreaking piece of art—even if it didn’t dominate the night.
Beyond the Trophies: The Enduring Legacy of Baby Reindeer
Awards are milestones, not destinations. And while Baby Reindeer didn’t claim all the BAFTA trophies it was favored to win, its impact remains undeniable. Richard Gadd’s deeply personal story has resonated far beyond the awards circuit, igniting discussions about mental health, gender dynamics, and the ethics of narrative ownership. It challenged viewers to sit with discomfort, to examine the gray areas of trauma, and to consider the human toll of prolonged emotional manipulation.
More importantly, it paved the way for a new kind of autobiographical storytelling—one that does not simply dramatize the past for entertainment but seeks to illuminate it with care, truth, and artistry. It also raised questions about boundaries between creator and character, and between real-life events and their artistic portrayals. These questions will likely linger in conversations for years to come, and that in itself is a measure of the show’s cultural relevance.
Jessica Gunning’s BAFTA win stands as a well-earned recognition of this relevance, but perhaps the truest victory lies in the dialogue Baby Reindeer has sparked. For every viewer who saw their own experience mirrored in Donny’s or Martha’s pain, for every person who reconsidered what it means to be a victim or a perpetrator, the series achieved something no statue or stage could ever fully encapsulate.
As Baby Reindeer concludes its journey through the awards landscape, it leaves behind a legacy of courage—of one man’s choice to turn personal trauma into public reflection, and of a team of artists who brought that vision to life with unflinching honesty. Its BAFTA night may have been bittersweet, but its imprint on the world of television is anything but fleeting.
From diamondteedesign